About Us
Your Local Ford Dealer in Nelson, Serving the West Kootenays
Welcome to the Nelson Ford Experience — where honesty, community, and connection drive everything we do.
For over two decades, Nelson Ford Sales has been a trusted name in the West Kootenays, combining passion, integrity, and local commitment.
We’re more than just a dealership — we build relationships, support community, and deliver reliable transportation for Nelson, Trail, Castlegar, Creston, and beyond.
We get it — we live here too.
That means we understand the roads you drive, the winters you face, and the lifestyle that makes the Kootenays home.
Our Mission
To offer the best vehicle shopping and ownership experience — from your first greeting to decades of service ahead.
Built on honesty, transparency, and a dedication to excellence, we help you drive confidently now and into the future.
What Sets Us Apart
Our consistency in customer satisfaction and business performance has earned us one of Ford’s highest honours — recognition that reflects our daily commitment to doing things right.
We hold ourselves to the highest standards of accountability and customer care.
As a locally operated dealership, our success is tied to the well-being of Nelson and the Kootenays. When you shop with us, you’re supporting your community too.
We proudly support local organizations, schools, and events — because giving back to our region is part of who we are.
From sales to service, parts to finance — our team has the certifications, experience, and enthusiasm to make every interaction smooth, informative, and stress-free.
A Message from Our Owner
“Honesty, integrity, and transparency make up our core values. Experience the difference exceptional service makes. Nelson Ford is committed to the highest level of guest service standards. We will make your deal.”
Mike Goretzki
Dealer Principal
Leaders Who Drive the Nelson Ford Experience
Behind every great dealership is a dedicated team that believes in doing things right — with integrity, teamwork, and community at heart.
At Nelson Ford, our leadership team sets the standard, ensuring every customer enjoys a transparent, trustworthy, and exceptional experience from start to finish.
The Nelson Ford Team
Our management team is supported by passionate sales, service, and administrative professionals who make every visit feel like home. Together, we’re proud to serve drivers throughout Nelson, Trail, Castlegar, and across the Kootenays.
What We Do
New & Electric / Hybrid Sales
Discover the full Ford lineup, including electrified models like F-150 Lightning, Mustang Mach-E, and Escape PHEV.
Quality Used & Certified Pre-Owned Inventory
All vehicles go through rigorous inspection to ensure reliability and peace of mind.
Financing, Leases & Ford X-Plan
Flexible terms, partner-program pricing, and personalized plans to meet your needs.
Service, Parts & Maintenance
Factory-trained technicians and genuine Ford parts keep your vehicle in optimal condition.
Community-Driven Philosophy
We believe in supporting local causes, sustainable initiatives, and being a good neighbor in the Kootenays.
Proudly Serving the West Kootenays
Nelson Ford — The Nelson Ford Experience.
We get it. We live here too.